... ... Organic Japanese Matcha – Brave New Tea

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Organic Japanese Matcha

Organic Japanese Matcha
What is Matcha?
Matcha literally means "powdered tea". With matcha, you are drinking the actual leaves that have been finely powdered and made into a solution, traditionally by mixing about a teaspoon of matcha powder with a third cup of hot water (heated to less than a boil) which is then whisked until it froths.
The preparation of matcha is the focus of Japanese tea ceremonies, and it has long been associated with Zen. In the 1100s, a Japanese monk brought the idea of powdered tea from China to Japan, and this eventually evolved into the traditional chanoyu ceremony. Though the tradition of drinking powdered green teas has lost popularity in China until recent years, the tradition has persisted in Japan. Originally, only royalty and Samurai warriors were given Matcha because it was very time consuming and expensive to produce.
Matcha Farm - shaded tea bushes
What distinguishes matcha from other green teas is that matcha bushes are covered for up to 20 days prior to harvest to shade the leaves from direct sunlight. This is done to boost the plants' chlorophyll levels that turns the leaves a darker, vibrant shade of green and increase the production of L-Theanine, an amino acid that occurs naturally only in tea plants and certain types of mushrooms. Its visual appeal, health benefits and beautiful, distinct flavor surged it to popularity around the world.
The best matcha comes from Japan and the most popular growing regions are in the southern half of the country: Uji, Nishio, Shizuoka, and Kyushu. 



Matcha Health Benefits! 

Benefits of Matcha

Energy + Calm 

Matcha is unique because its process of shading and harvesting increases the content of L-Theanine, an amino acid that helps balance the caffeine. While matcha may contain the same caffeine as other types of tea, the L-Theanine is known to create calmness without drowsiness.

Another benefit to Matcha is the high concentration of antioxidants. One study found that Matcha has 137 times the polyphenols (notably, epigallocatechin gallate (EGCG)) than regular green tea. In fact, this type of green tea contains over 60x the antioxidants of spinach and 7x the antioxidants of high quality dark chocolate.

Weight Loss
EGCG, found in high concentrations in Matcha, has been shown to increase the rate of burning stored fat as energy, as well as decreasing the formation of new fat cells. Other studies have shown that the catechins in Matcha increase the bodys rate of calorie burning each day and offered additional fat burning benefit during exercise.

Brain Power
The L-Theanine in green tea is known to help stimulate alpha brain waves. These waves are known for their ability to help increase focus and concentration.

Skin Health
The same antioxidants that make green tea protective, including epigallocatechin gallate (EGCG), may also help support skin health by reducing inflammation and free radicals that accelerate skin aging.


 Matcha  tea is usually made in two forms: Usucha and Koicha


Japanese Organic Matcha - Usucha and Koicha


Usucha translates to "thin tea" and is the most common preparation that cafes and restaurants serve using standard or culinary grade matcha. It is made with twice the amount of water and half the amount of matcha powder as koicha.

Koicha is "thick tea" and is usually prepared during traditional tea ceremonies using the highest ceremonial grade of matcha. The tea is gently kneaded using the chasen or bamboo whisk. The result is a very thick (paint texture) tea.


Matcha Tools are an essential part of the Japanese tea ceremony experience and key to making great matcha tea.

Matcha Tools - Chawan Chasaku Chasen

Chawan is a tea bowl that is used to make and drink matcha.

Chashaku is a traditional bamboo tea spoon used to scoop the matcha into the chawan.
Chasen is a Japanese bamboo whisk used to make a froth.


How To Make Matcha

How to make matcha - traditional way

TRADITIONAL WAY: Warm up the chawan by running it under hot water. Using a chasaku, scoop then sift matcha powder into a chawan. Gently pour in four ounces of 165°F/74°C water. Whisk using a chasen in an MW/zig-zag motion until frothy. 


How to make matcha - non-traditional way
NON-TRADITIONAL WAY: Use any wide-mouth cup, a regular teaspoon to scoop matcha powder and an electric frother to easily whisk the matcha and water together. The result is a hot, frothy concoction that is all at once sweet and grassy, occasionally with a hint of bitterness.

Organic Japanese Matcha Powder Available in Canada

The flavor of matcha depends on the quality of powder used and the region from which it comes. Some prefer matcha that is a touch sweeter; others might prefer a more umami-rich matcha. There are clear distinctions between good and bad quality matcha (powder that tastes unpleasantly bitter), but it’s primarily about personal taste preference. 


Matcha Recipes - match latte, matcha mug cake, matcha cheesecake, iced matcha latte 

In addition to drinking matcha both warm and cold, there is no shortage of creative uses for this powder; infused into cocktails, whipped into lattes, dusted atop savory dishes and mixed into any number of sweets from cheesecakes, cookies and ice cream. The naturally sweet, grassy notes adapt well to food and drinks making it a memorable flavor to showcase in a wide range of creations. Get you FREE Quick and Easy Matcha Recipes ebook here.

For Cafe Grade Organic Matcha, try Brave New Tea's  Mighty Matcha Elixir.